100% Fitting Guaranteed: The Auraya Promise on Every Custom Outfit

Every custom outfit ordered through Auraya Fashion is covered by a 100% Fit Guarantee: if it does not fit exactly as promised, we make it right. The promise works because of the process behind it: real fabric swatches, a muslin trial garment before the final cut, personalised lookbooks and careful measurements. Here is how each step works.

Key takeaways

• "Your size isn't your fit." Auraya builds every custom piece around your body, not a size chart.
• The Swatch Service posts the real fabric to you, so you judge colour in daylight, not on a screen.
• The Muslin Method (Toile Promise) means a trial garment is fitted on you before your fabric is cut.
• Custom pieces are non-returnable because they are made for one person. The fit process and the guarantee are your protection.

Why "your size isn't your fit"

Sizes are averages. Two women who both wear a size 36 can have a different bust point, shoulder slope, back length and waist height. On a T-shirt, that hardly matters. On a structured corset blouse, a fishtail lehenga or a tailored sherwani, it is the difference between an outfit that looks made for you and one that looks borrowed.

Auraya was founded in New Delhi by Neena, a designer herself, and brings together 250+ curated designers. The brand was built on one idea: luxury occasion wear should come with certainty, not just a size label. That idea runs through every step below.

Fiona Organza Corset Lehenga Set for Cocktail Receptions
by Jade by Ashima | ₹89,900
A corset bodice has nowhere to hide. Its boning has to sit exactly at your waist, which is why pieces like this go through a toile.

Step 1: The Swatch Service

Colour is the most common surprise in online fashion. Studio lighting, editing and phone screens all shift a shade. A dusty rose can arrive as salmon, and an ivory can look yellow next to your skin.

With the Swatch Service, Auraya posts the real fabric to you before you commit. You can:

• see the colour in daylight and in the warm light of an evening venue,
• hold it against your skin, your jewellery and your partner's outfit,
• feel the weight and drape, so you know whether it will feel heavy by the end of a long night.

Swatches are especially useful for families coordinating colours across functions, and for NRI clients ordering from abroad who cannot visit a store.

Step 2: Measurements, guided by a stylist

Instead of a generic size chart, you get a guided measurement process. Expect the full set: bust, under-bust, waist, hip, shoulder, armhole, sleeve length and round, front and back neck depth, and garment length measured in the heels you will actually wear.

A few tips that make a real difference:

• Have someone else measure you, over the innerwear you will wear with the outfit.
• Tell your stylist about any planned weight change before the event.
• Mention your comfort preferences. Do you want to sit cross-legged at the mandap? Dance at the sangeet? This changes how much ease is built in.

Clients on the Wedding Wardrobe Planner can also use the Vanity Van, which brings the trial and fitting experience to your doorstep.

Light Beige Dense mirror and pearl one shoulder lehenga set
by Vvani by Vani Vats | ₹2,22,500
One-shoulder blouses depend on precise shoulder and armhole measurements to stay put through the evening without constant adjusting.

Step 3: The Muslin Method (our Toile Promise)

This is the heart of the fit guarantee. Before your final fabric is touched, a trial version of the garment is made in plain muslin. This is called a toile. You try it on and the fit is corrected on the muslin: the neckline raised a little, the waist taken in, the sleeve adjusted. Only then is the embroidered or woven fabric cut.

Why does this matter? Hand-embroidered fabric is planned panel by panel. Once zardozi or mirror work has been placed, the garment cannot simply be let out or re-cut without losing the design. Fixing the fit on muslin first means the final piece is right the first time, and the embroidery sits where it should on your body.

The Muslin Method suits:

• bridal and reception blouses, especially corset, off-shoulder, halter and backless styles,
• fitted gowns and mermaid or fishtail lehengas,
• sherwanis, bandhgalas and tailored jackets for men.

Black Embellished Trumpet Gown
by Manika Nanda | ₹95,000
A trumpet gown has to hug the hips and flare at exactly the right point. That is a fit you can only perfect on a muslin.

Ivory Geometric Embroidered Raw Silk Sherwani Set for Grooms
by Nitika Gujral Men | ₹78,750
Men need the toile just as much. Shoulder width and sleeve pitch decide whether a raw silk sherwani looks tailored or boxy.

Step 4: Your personalised lookbook

Fit is not only about measurements. It is also about choosing silhouettes that suit your body, your venue and the way you like to move. Auraya stylists put together a personalised lookbook of options from across its designers, with notes on neckline, sleeve, fabric and colour.

For weddings, the Wedding Wardrobe Planner extends this to the whole family. A personal stylist maps every function (haldi, mehendi, cocktail, sangeet, wedding, reception) and lookbooks can cover trousseau, in-law gifting, filler outfits and the honeymoon wardrobe. An account manager coordinates fittings and deliveries, tracks every outfit in a shared spreadsheet and sends weekly updates.

YELLOW PRINT EMBROIDERED HALTER CHOLI AND LAYERED LEHENGA SKIRT SET
by Mehak Murpana | ₹38,500
Halter cholis need the neck strap and back opening set to your measurements. It's a good candidate for a lookbook conversation about fit and comfort.

Step 5: The 100% Fit Guarantee

After the swatch, the measurements and the toile, your final piece is made and delivered. If it does not fit exactly as promised, we make it right. That is the guarantee, in the brand's own words.

In practice, this means you are not left alone with a garment that pulls at the bust or slips at the shoulder. The Auraya team works with the designer to correct it.

Why custom pieces are non-returnable (and why that's fine)

Customised styles are non-returnable at Auraya, as they are at nearly every designer label. A made-to-measure lehenga is cut, embroidered and finished for one body. It cannot be resold to someone else.

That is exactly why the process is front-loaded. The swatch settles colour and fabric before you order. The toile settles fit before the fabric is cut. The guarantee covers the final piece. Together they give you more certainty than a return policy would, because the outfit you receive is the one you need for the date you need it.

If you are short on time or prefer standard sizing, the Ready to Ship collection is the faster route.

Maroon Crush Lehenga with Hand-Embellished Modal Satin Corset.
by Jiviva | ₹95,000
Hand-embellished corsets are a clear example of why custom pieces can't be resold, and why getting the fit right upfront matters so much.

Which outfits benefit most from a custom fit?

• Bridal lehengas: see the Brides edit.
• Corset and structured lehengas: browse corset lehenga sets.
• Gowns: fitted silhouettes in the gowns collection.
• Sherwanis: see sherwanis for grooms and groomsmen.
• Blouses: the cut of a blouse can make or break a saree or lehenga. Our guide to wedding blouse back designs explains why.

Lilac-Rose Hand-Embroidered Pure Silk-Linen Collared Blouse
by Trisvaraa | ₹9,500
Even a simple collared saree blouse looks sharper when the shoulder and dart placement are made to your measurements.

Frequently Asked Questions

What does Auraya's 100% Fit Guarantee cover?

It covers the fit of your custom outfit. If it does not fit exactly as promised, Auraya makes it right with the designer. The guarantee is supported by the swatch, measurement and toile process that comes before the final piece is made.

What is a toile or muslin trial?

A toile is a test version of your garment made in inexpensive muslin. You try it on, the fit is corrected on the muslin, and only then is your final fabric cut and embroidered. It is a standard couture practice that Auraya calls the Muslin Method or Toile Promise.

Can I return a custom designer outfit?

No. Customised styles are non-returnable because they are made for one person. The swatch service, the toile and the fit guarantee are there so the outfit is right before it reaches you.

How long does a custom outfit take?

Most made-to-order garments ship in 2–8 weeks, depending on the designer and the amount of handwork. Allow extra time for the toile trial. For bridal wear, start three to four months ahead.

Can I get a custom fit if I live outside India?

Yes. Auraya ships to 200+ countries, and swatches, measurement calls and toile fittings can be coordinated remotely with your stylist.

Start your custom order with confidence

Tell us what you are shopping for and we will start with a swatch. WhatsApp or call +91-9217684006, email info@aurayafashion.com, or plan every function with the Wedding Wardrobe Planner. You can also read the Auraya brand story.