Frequently Asked Questions — Auraya Fashion
Back to Store
Help & Information

Frequently Asked
Questions

Everything you need to know about ordering designer Indian fashion with Auraya — from how our fit guarantee works to international shipping and muslin trials.

Fit & Process

How Auraya ensures every garment fits perfectly

Every order placed on Auraya comes with a fit guarantee. Before your final garment is produced, we take your measurements through a video fitting and build your order to those exact specifications.

For orders above ₹70,000, we dispatch a physical muslin toile — a prototype of your garment in plain fabric — so you can check the fit before we cut the final fabric. If anything needs adjusting, we adjust it. The final garment is only produced once the fit is confirmed.

A muslin trial, also called a toile, is a prototype of your garment made in plain unbleached cotton fabric. It replicates the exact construction, structure and fit of your final outfit — without using the actual fabric.

At Auraya, we dispatch physical toiles for orders above ₹70,000 so clients can wear the prototype, check the fit across every measurement point, and request adjustments before the final garment is cut. This is standard practice in couture ateliers worldwide and the most reliable way to guarantee a perfect fit.

A toile is a trial garment — made in muslin or a similar inexpensive fabric — created in your exact measurements before the final piece is produced. You wear the toile, see the silhouette, feel where it falls, and request any adjustments. Only after your approval does the actual garment go into production.

At Auraya, the toile process is standard for every client — not a premium add-on. The result is a 100% fit guarantee as the natural outcome of a process that eliminates guesswork entirely.

After you place an order, our team schedules a video call with you. During the call, we guide you through taking your measurements — explaining exactly where to place the tape for each measurement point.

We record all measurements, note your posture, body proportions, style preferences and any fit concerns. For clients outside India, this is our primary fitting process and it works across time zones. The call typically takes 30–45 minutes.

For a lehenga, the key measurements are bust, under bust, waist (at the point where the lehenga waistband will sit — not just the natural waist), hips, tummy, shoulder width, blouse length, skirt length and height.

At Auraya we take all measurements through a guided video fitting — you don't need to measure yourself in advance. Our team walks you through each point on the call.

Standard sizing in Indian fashion is unreliable — especially for designer pieces. A size 38 from one designer is not the same as a size 38 from another. The blouse requires precise measurements across bust, waist, shoulder width, sleeve length, and back length.

At Auraya, every garment is made to your exact measurements — not standard sizes. Our team guides you through the measurement process and cross-checks for inconsistencies before production begins.

It shouldn't — because we build the fit confirmation into the process before production begins. However if there is any discrepancy from the confirmed measurements, Auraya takes responsibility and arranges alterations at no additional cost. This is what our fit guarantee covers.

Typically 6–10 weeks from order confirmation, depending on the designer and the complexity of the embroidery. For orders requiring a muslin toile, add 1–2 weeks for the toile dispatch and approval process.

We always recommend ordering at least 3 months before your event date to allow time for adjustments if needed.

Buying Indian Fashion Online

Addressing the most common concerns with online Indian fashion

This is the most common concern with online Indian fashion — and for good reason. Unlike western sizing, Indian outfits are complex. The blouse is structured, the lehenga sits differently on every waist, and a blouse that closes does not always mean a blouse that fits.

At Auraya, we solved this through a process borrowed from the great couture houses of Paris — the muslin trial, or toile. Before your final garment is cut in your chosen fabric, we create a trial version in your exact measurements. You wear it, approve the fit, request any adjustments — and only then does production begin.

Four things go wrong consistently: colour, fabric, fit, and feel. The colour on screen rarely matches the colour in daylight. The fabric described as georgette often arrives stiffer than expected. The size selected rarely accounts for the structural complexity of a blouse or lehenga waist. And the feel — the way a garment moves, sits, drapes — cannot be photographed.

At Auraya, we built an entire system specifically to close each one.

Screens lie. Every monitor, phone, and tablet displays colour differently — and no product photograph can guarantee that what you see is what you will receive. Deep wine reads as bright red on some screens. Ivory looks white.

At Auraya, we solve this with a fabric swatch service: before you commit to any garment, we send you the actual fabric — in your hand, in your light, against your skin. The colour you feel is the colour you choose.

A fabric swatch is a small sample of the actual material used in your garment, sent to your home before you place a final order. It lets you see the true colour in your own lighting, feel the weight and texture with your hands, and make a confident decision before a single stitch is cut.

Auraya delivers physical swatches to your door — anywhere in India or internationally. It costs you nothing. It changes everything.

You cannot know from a photograph alone. At Auraya, fabric quality is vetted at the designer level — every designer on our platform is personally curated for quality, craft, and consistency. Beyond that, our swatch service means you hold the fabric before you commit. You feel the weight. You see how it falls. And if it does not feel right, you choose a different fabric. No surprises. No disappointments.

At Auraya, we do not accept returns — not because we are indifferent, but because we never take you to a place where you would need to return. The swatch confirmed the fabric. The toile confirmed the fit. Your approval was given before production. By the time your garment arrives, there is nothing left to doubt.

Our no-returns position is the natural outcome of a process that eliminates the need for one.

Mistakes are human. We do not claim otherwise. What we do claim — and what we stand by — is this: if something goes wrong, we fix it. Without argument. Without pointing to fine print. We own our mistakes completely, and we resolve them completely.

Because the moment that matters to you — the wedding, the reception, the event — is not something that can be rescheduled. We understand that. And we act accordingly.

Trust in online Indian fashion is earned through process, not promises. At Auraya, our trust is built through: the swatch, the toile, the dedicated team, the 10-minute response.

And through our customers — women in the US, Switzerland, Germany, and the UK who ordered remotely, received perfectly, and recommended us to their friends without being asked.

At Auraya, personalised styling is not an add-on — it is the beginning of every customer relationship. Your dedicated stylist understands your occasion, your aesthetic, your budget, and your family's requirements.

They create your lookbook, guide your fabric and designer selection, coordinate across family members, and remain your single point of contact from first conversation to final delivery. Available on WhatsApp from 8 AM to 1 AM, seven days a week. Because your milestone does not keep office hours — and neither do we.

A personalised lookbook is a curated visual guide created specifically for you — your occasion, your aesthetic, your silhouette preferences, and your budget. At Auraya, every customer receives one before making any purchase decision.

It covers every function, every family member, and every design consideration specific to your wedding theme. Shared via WhatsApp or video call, refined together, finalised only when it feels exactly right.

A multi-designer platform brings together multiple independent designers under one roof. The quality is entirely determined by its curation. Auraya houses 250+ Indian designers — each personally vetted for quality, craftsmanship, and consistency.

Unlike platforms that simply aggregate designers for volume, Auraya acts as a filter. Every name on the platform has earned its place.

Designers & Collections

Our designer roster and what we carry

Auraya curates over 250 Indian designers including Raghvendra Rathore, Varun Bahl, Rohit Gandhi Rahul Khanna, Siddhant Aggarwal, Jatin Malik, Abhishek Sharma, Papa Don't Preach, Mandira Wirk and many more.

The full designer list is available on aurayafashion.com.

Yes — with one honest clarification. When a designer we work with drops a new collection, it goes live on the site. And even if a specific piece or collection isn't listed yet, reach out — as an e-commerce platform we can source pieces directly and get them to you.

We don't list everything blindly. We curate what we can stand behind — because every order comes with a 100% fit guarantee, video fittings, and muslin trials. We'd rather source the right piece for you than list everything and deliver it badly.

Looking for something specific? WhatsApp us and we'll tell you honestly whether we have it or can get it.

Yes. As an e-commerce platform working directly with designers, we can source specific pieces or collections that aren't currently listed. Reach out via WhatsApp or email with the designer name and piece you're looking for and we'll check availability and pricing for you.

At Auraya, we begin every customer journey with a personalised lookbook: a curated selection of designers and silhouettes chosen specifically for your occasion, your body, and your story. Not an algorithm — a real stylist who understands Indian fashion. Before you spend a single rupee, you have clarity.

It depends on your aesthetic, budget and how much embroidery you want. Broadly:

For classic and regal bridal work: Raghvendra Rathore, Rohit Gandhi Rahul Khanna.

For contemporary and lighter bridal: Varun Bahl, Abhishek Sharma, Papa Don't Preach.

For festive and colourful: Jatin Malik, Siddhant Aggarwal, Mandira Wirk.

Our team is happy to guide you based on your specific requirements — reach out for a consultation.

International Orders

For clients outside India

Yes — Auraya ships worldwide. We have clients across the USA, UK, Australia, UAE, Canada and Singapore. International shipping timelines and costs vary by destination and are confirmed at the time of order.

Yes — Auraya's entire process is built for international clients. Video fittings are conducted across time zones, fabric swatches can be dispatched before you confirm your order, and physical toiles are dispatched internationally for orders above ₹70,000.

You receive the same service as a client visiting a designer studio in Delhi — without being in Delhi.

Auraya was specifically built for this — a platform of 250+ curated Indian designers with a process designed for remote customers. Swatches are shipped internationally. The toile trial travels to you. Your final garment is delivered to your door in the US, UK, UAE, Canada, or anywhere else.

Our customers have worn Auraya pieces to weddings in London and Switzerland — ordered entirely from abroad, fitted entirely remotely, delivered perfectly.

Yes — and this is where Auraya specifically excels. We work with customers across the US, UK, UAE, Canada, Switzerland, Germany, and beyond. The process is entirely remote: you share your measurements via WhatsApp, a toile is dispatched for fitting, and your final garment is shipped to your door. No visit to India required.

Many of our international customers have worn Auraya lehengas to weddings in London, Switzerland, and the US — ordered and fitted entirely remotely.

All fittings are conducted over video call. Our team guides you through the measurement process, notes your proportions and preferences, and builds the garment to your exact specifications.

For orders above ₹70,000 we dispatch a physical muslin toile internationally so you can verify the fit before the final garment is produced.

The process at Auraya is simple, personal, and completely remote. You begin with a conversation via WhatsApp or video call. A personalised lookbook is created for your occasion. Fabric swatches are sent to your address internationally. Measurements are guided by our team. A toile trial is dispatched for fitting confirmation. Your final garment is shipped with full tracking.

At every stage, you have a dedicated team member — a real person who knows your occasion and your timeline.

Yes. If you want to see the actual fabric, colour and texture before committing to an order, we can arrange swatch dispatch. This is particularly useful for international clients who cannot visit a studio.

Contact us on WhatsApp or email to request swatches.

Delivery timelines for custom Indian designer wear typically run 3 to 6 weeks including the toile trial stage. At Auraya, we are available from 8 AM to 1 AM, seven days a week, with a typical response time under 10 minutes.

For time-sensitive occasions, we recommend beginning the process at least 6–8 weeks before the event date — more for heavily embroidered bridal pieces.

Import duties vary by country and are the responsibility of the recipient. We recommend checking your country's import regulations for clothing and textiles before placing an order. Our team can advise on typical duties for your destination at the time of ordering.

At Auraya, we manage the entire family wardrobe as a single, coordinated project — in sync with your wedding theme, palette, and aesthetic. Every family member receives a personalised lookbook. Every measurement is individually managed. Every garment — across every function from the mehendi to the reception — is tracked by your dedicated Auraya team.

We dress entire weddings. Not just brides.

Ordering & Payments

How to place and track your order

Browse the collection on aurayafashion.com and add your chosen piece to cart. Once the order is placed, our team will reach out within 24–48 hours to schedule your video fitting.

You can also reach out via WhatsApp before ordering if you'd like guidance on designer selection, sizing or availability.

The Vanity Van is Auraya's mobile luxury showroom — a curated, in-person shopping experience that comes to you. It brings designer pieces directly to your home or venue, allowing you to see, touch and try before ordering.

Contact us to enquire about Vanity Van availability in your area.

Yes — Auraya's Vanity Van is a fully equipped mobile boutique that comes to your home, your venue, or your office across Delhi NCR. It brings a curated selection of designer pieces for an in-person trial experience — without the traffic, the parking, or the time spent travelling to a store.

For brides and families with busy schedules, it is one of the most practical luxuries in Indian fashion today.

Modifications to measurements and styling can be made up until the point the final fabric is cut — which is why our fitting and toile process exists. Once production begins on the final garment, changes are limited.

Cancellations are subject to our cancellation policy. Please contact our team as early as possible if you need to cancel.

Wedding & Occasion Dressing

Guidance for specific occasions and events

Mehendi / Haldi — Light and casual. Cotton or georgette in earthy or pastel tones. Midi lengths, lehenga skirts, palazzo sets. Nothing you'd mind getting turmeric on.

Sangeet — Your most experimental function. Floor-length lehengas, draped sarees, contemporary gowns. Colour is fully appropriate here.

Baraat / Wedding Ceremony — Full length is the gold standard. Lehenga, six-yard saree, or floor-grazing anarkali. Avoid anything above the knee.

Reception — Similar energy to sangeet. Floor-length remains safe, but a well-styled midi with heavy embellishment reads equally elegant.

Lehenga — Always floor length. The dupatta and blouse proportions matter as much as the skirt length.

Saree — The petticoat hem should just graze the floor. Too short and the drape unravels.

Anarkali — Floor-grazing for ceremonies, midi for mehendi and casual functions.

Gown — Floor length for weddings and receptions. A well-styled midi works for cocktail and sangeet if the embellishment is heavy enough.

One thing most people overlook: fit matters more than length. A perfectly fitted midi will always look more intentional than an ill-fitting floor gown.

The old taboo around black at Indian weddings has largely faded in urban India. For the reception, sangeet, or cocktail function, a well-chosen black outfit reads as elegant and modern.

For the main ceremony or baraat, traditional families may still prefer you avoid it — read the room and the family. When in doubt, opt for a dark jewel tone instead: midnight navy, deep plum, or bottle green carry the same sophistication without any risk.

Mehendi / Haldi — Light cotton kurta pajama in earthy or pastel tones. Nothing embellished.

Sangeet — A bandhgala, printed kurta with trousers, or Indo-western jacket. Colour is welcome. Jatin Malik does particularly well for this function.

Baraat / Ceremony — Sherwani or achkan is the gold standard. Raghvendra Rathore and Rohit Gandhi Rahul Khanna are exceptional for this occasion.

Reception — A Western suit (navy, charcoal, black) or a textured bandhgala. Varun Bahl and Siddhant Aggarwal both do contemporary Indian menswear that works well here.

The most common mistake men make is fit. A sherwani that doesn't sit correctly on the shoulder undoes everything else.

Style Questions, Answered

Silhouettes, fabrics, colours and styling advice

A lehenga is stitched — skirt, blouse, dupatta — with a fixed silhouette. A saree is six yards of unstitched fabric that you drape fresh every time. The lehenga gives you predictability. The saree gives you movement and grace.

For a first-time occasion wearer, a lehenga is more forgiving. For someone who knows her drape, a saree is unmatched.

Depends on the function and how long you will be on your feet. For a ceremony that runs six hours, a well-fitted lehenga is more practical. For a reception where you want to move and look effortless, a saree wins.

The honest answer: most women need one of each across a full wedding week.

Lighter weights are taking over. Tissue and organza lehengas are replacing heavy raw silk. Structured blouses — corset cuts, long sleeves, cape-style overlays — are doing more work than the skirt.

Pre-draped sarees are gaining real ground for brides who want the grandeur without the draping anxiety.

Something you can dance in. A silk sharara or a mid-weight lehenga in jewel tones — emerald, fuchsia, deep teal. The sangeet is your most fashion-forward moment of the wedding week. Go bolder than you think you should.

Light, breathable, and something you do not mind getting turmeric on. Cotton or chanderi in yellows, oranges, or pastels. This is not the function for your best embroidery.

Tone-on-tone is the quietest and most elevated trend — ivory on ivory, gold on gold. Beyond that: tissue golds and champagnes for evening, mustard yellow for daytime functions, deep reds and blacks for receptions and cocktails.

Pastels — blush, pistachio, dusty rose — are strong for brides who want something other than red.

Tissue for shimmer without weight. Organza for structure and drape. Raw silk for ceremony-level formality. Chanderi for daytime events — it breathes and photographs beautifully.

For summer weddings, avoid velvet and heavy brocade unless you are indoors with air conditioning all day.

Couture is made to your measurements, by hand, with longer production timelines and a higher price point. Pret is ready-to-wear in standard sizes.

For weddings and events where fit and finish matter, couture. For everything else, a well-chosen pret label does the job without the wait.

Sabyasachi for heritage weight and craft. Manish Malhotra for Bollywood glamour. Tarun Tahiliani for fluid, wearable luxury. Rohit Gandhi and Rahul Khanna for modern minimalism. Varun Bahl for embellishment done with restraint.

The right answer depends on your aesthetic and your budget — not just the name.

A-line lehengas that flare from the waist. High-waisted skirts with cropped blouses — they lengthen the torso visually. Avoid heavy all-over embroidery that adds visual weight.

Vertical embroidery lines and monochrome palettes do more for a petite frame than any other styling decision.

An A-line lehenga or a well-draped saree — both move with the body instead of fighting it. Avoid fish-cut silhouettes unless the fit is precise, and avoid blouses that end exactly at the widest point.

A structured blouse that ends slightly above or below creates a cleaner line.

In 2026, yes — particularly for receptions, cocktail functions, and sangeets. Black lehengas and sarees have moved firmly into occasion wear.

The only function where it still reads as a wrong choice is the main wedding ceremony at more traditional families. When in doubt, check the family's preference.

An anarkali is a one-piece kurta that flares from the chest or waist, worn over churidar or palazzo pants. A lehenga is a separate skirt, blouse, and dupatta.

The anarkali is easier to wear and more forgiving on fit. The lehenga gives you more drama and styling control.

A sharara has wide-flared pants that start the flare from the hip, giving a skirt-like silhouette when standing. It is festive, easy to dance in, and works particularly well for sangeet and mehendi functions.

It is having a significant moment in 2026.

Tone-on-tone is embroidery in the same colour as the base fabric — ivory thread on ivory, gold on gold, blush on blush. The work is just as intricate as contrasting embroidery but far more understated.

It reads as quiet luxury, photographs beautifully, and lets the wearer take centre stage rather than the outfit.

Deeper skin tones carry jewel tones best — emerald, burgundy, cobalt, deep gold. Fair skin tones can wear the full palette, but pastels and dusty tones are particularly flattering.

What matters more than rules: wear the colour that makes you feel most like yourself. The wrong attitude in the perfect colour will always look worse than the right attitude in an unexpected one.

A pre-draped saree comes pleated and stitched so you step into it and clasp it — no draping required. The best versions look indistinguishable from a traditionally draped saree.

If you are attending a destination wedding, travelling to an event, or are not confident in your draping, this is a completely legitimate choice in 2026.

Yes — and this is increasingly how the best-dressed women approach their wardrobes. A lehenga skirt styled with three different blouses is three looks. A saree worn with a different blouse and jewellery reads as a different outfit.

Buying one excellent piece and restyling it is always better than buying three forgettable ones.

Lightweight fabrics — tissue, chiffon, georgette, chanderi — that do not crease badly in transit. Pre-draped sarees travel well. Avoid heavy embroidery and velvet if the weather is warm.

The priority is something that arrives looking as good as it looked when you packed it.

The biggest shift is weight. Heavy bridal lehengas that required two people to carry are being replaced by tissue and organza silhouettes that move.

The second shift is occasion — Indian designer wear is no longer reserved for weddings, and is now showing up at work, at dinners, and at events where it would never have appeared before. The third shift is craft — buyers want to know where their clothes came from and who made them.

Still have questions?
We're available 8 AM – 1 AM, 7 days a week.
Get in touch