Client Diaries — Auraya
Client Diaries
Real Stories. Real Outfits. Zero Probability. From Switzerland to the US to the Masai Mara —
our clients wear Auraya everywhere.

The Client Diaries is Auraya's living record of real customer experiences — unedited, unfiltered, and exactly as they happened. These are not curated testimonials. These are the actual WhatsApp conversations: the anxious messages before delivery, the relief when something fits perfectly, and the joy when someone chooses Auraya for their most important moments.

From a bride in the US trusting Auraya to dress her father on her wedding day, to a customer in Switzerland packing her lehenga to take to London, to a client wearing Auraya on safari in the Masai Mara — these stories are proof of one thing: Zero Probability is not a promise. It is a practice.

— Neena, Founder, Auraya

Client 01

Akriti

Switzerland · Wedding in London, UK · @akritisoniseth

The Story

Akriti was based in Switzerland, attending a wedding in England. She and her husband both ordered from Auraya entirely remotely — a pink pearl embroidered lehenga for her, a matching outfit for him — to be worn at an English country estate. The delivery timeline was tight. Auraya stepped in personally, absorbed extra costs, and delivered on time.

Akriti's husband at the estate Akriti and husband in Auraya outfits
The Conversation — As It Happened
Akriti in pink lehenga Akriti full look Akriti at London estate Akriti full look 2 Akriti full look 3 Akriti full look 4
Akriti
Hi Neena any updates? I can't get through Akansha's phone
Auraya
ya shes figuring out. Please give me time till tom
Akriti
Hello Neena! Thanks a lot for delivering this beautiful lehenga just in time! I am sure this was possible because you stepped in and took control. We are very happy with both the products. Do tell us if you want to tag any page
Akriti
Will be happy to do it 💕
Auraya
Not boasting but we have put in too much efforts and honestly extra charges but we keep our words always.
Akriti
I absolutely believe you. I almost lost hope that it'll arrive on time. But I am glad I have it.
Auraya
No no. Never with us
Akriti
I tried it on, fits perfectly. Now I have to pack it again and take it to London
Akriti
Hi Neena, sending you pics post wedding. I have recommended you to my friends here. My friend Aishwarya might reach out. I'll forward your contact to her.

"I tried it on, fits perfectly. Now I have to pack it again and take it to London."

Key Outcomes
Both outfits ordered remotely from Switzerland, delivered to UK on time
Delivery at risk — Neena personally intervened and absorbed extra costs to honour commitment
Perfect fit on arrival — Zero Probability delivered
Post-wedding photos sent from English country estate
Referred friend Aishwarya — new customer generated
Client 02

Eshita

United States · Repeat Customer

The Story

Eshita ordered from the United States — navigating international shipping, time zones, and the challenge of trusting an online portal with a significant purchase she could not see or feel in person. When her outfit arrived, her response was immediate and certain.

The Conversation — As It Happened
Auraya
Hope you received your outfit
Eshita
I think I got the package today. Opening it now to check
Auraya
So how did you like it?
Eshita
Very pretty
Eshita
I love it
Auraya
Please find your 100 percent cash back in Auraya wallet. Happy shopping 😊
Auraya
So everytime you can use 20 percent of your shopping amount from your wallet
Eshita
Okay. Understood :) Thank you so much
Eshita
I can send you a better picture from when I wore this in a few days
Auraya
So can we use your pic in client diary??
Eshita
Thanks for asking

"I love it."

Key Outcomes
Happy international customer — ordered from the US, delivered perfectly
100% cashback credited to Auraya wallet — loyalty established
Offered styled photographs for Auraya portfolio
Gave permission for Client Diary feature
Repeat purchase relationship established
Client 03

Kameshwari

United States · Multiple Orders · Ongoing Repeat Customer

The Story

Kameshwari reached out from the US with detailed questions about sizing, colour accuracy, Indo-western customisation and international shipping. She ordered for herself and her husband across multiple sessions. Auraya caught a critical measurement inconsistency before production — protecting her from a fit issue before it could happen. Every discount promised was honoured. Every concern answered personally.

The Conversation — As It Happened
Kameshwari
Hello Auraya. I wanted to place order on your website today. Wanted to check do u ship USA? Also is 20% off valid on first purchase
Auraya
Hi. We do ship to US 🇺🇸 Yes — 20% off on first order. Can I call you
Kameshwari
Excellent collections in Auraya truly. Great talking to you Nethra ji
Kameshwari
I have ordered all medium size will it be ok? Bust 37 n waist hip will be 33
Auraya
Hip can't be 33 if bust is 37
Auraya
I'll look into your order. Size everything
Kameshwari
Thank you 🙏
Kameshwari
My husband is 6.2 tall. Shoulder 20, Sleeves 25, Chest 40, Neck 17
Auraya
Sharing Raghuvendra Rathore mens options — biggest name in men's wear. They have come up with affordable smart casual kurtas
Kameshwari
Its a huge hit! My husband is super elated. Kurta fit him so well
Kameshwari
Packing was outstanding n delivery intact
Kameshwari
Best customer service Nethra ji
Kameshwari
First tym i am so happy n satisfied
Kameshwari
The kurtas we received was awesome the material n design so unique
Kameshwari
5 stars from me

"First tym i am so happy n satisfied."  "Best customer service Nethra ji."

Key Outcomes
Measurement inconsistency caught before production — Zero Probability working
Husband's kurtas fit perfectly — 'Kurta fit him so well'
Packing and delivery both praised
Multiple orders across sessions for herself and husband
Raghuvendra Rathore menswear introduced and delivered
5-star rating given unprompted
Client 04

Ruchita Bansal

Founder, Izhaar · Designer & Entrepreneur · Repeat Client

The Story

Ruchita Bansal is the founder of Izhaar — a design and gifting brand. As a designer herself, she understands fabric, craft and quality at a level most customers don't. She is a repeat Auraya client who has also used Auraya's Vanity Van mobile styling service. When her daughter Amanat got married to Kartikeya, Ruchita chose Auraya to dress the wedding.

Amanat & Kartikeya's Wedding
Wedding group photo 1 Wedding group photo 2
Wedding reception Wedding stage

A designer choosing to wear Auraya is an endorsement.
A designer dressing her daughter's wedding through Auraya — that is trust.

Key Outcomes
Designer-level endorsement — Ruchita Bansal, founder of Izhaar
Repeat client — including Vanity Van mobile styling service
Dressed daughter Amanat's wedding to Kartikeya through Auraya
Industry credibility — a trained designer trusts Auraya's curation
Partnership relationship with Izhaar established
Client 05

Khushboo Patel

United States · Repeat Client · Raghuvendra Rathore

The Story

Khushboo's journey with Auraya is one of complete wedding trust. It started with six bandgalas for the groomsmen — deep teal, embroidered, delivered to the US. The quality and service impressed her so much that she came back for the groom's sherwani — a stunning Raghuvendra Rathore piece, ivory and gold, worthy of a maharaja. And then, for her own wedding, there was only one question — who would dress her father? She called Auraya again.

The Wedding — Bandgalas & Groom's Sherwani
Groomsmen in teal bandgalas Groom in sherwani
Full wedding party Bridal party with groomsmen
Father and bride Father and bride walking
The Conversation — As It Happened
Auraya
[Pre-dispatch sherwani photos shared for approval]
Khushboo
Amazing! When will it be shipped?
Auraya
This will be shipped on 20th or 21st max
Khushboo
Lovely, can I give you shipping address for my dad?
Auraya
Yes please
Father and bride together

She didn't just trust us with an outfit.
She trusted us with her father, on her wedding day.

Key Outcomes
Repeat client — six bandgalas preceding this order
Raghuvendra Rathore sherwani curated and delivered from New Delhi to the US
Shipped directly to her father's address in time for the wedding
Pre-dispatch photos shared and approved — full transparency maintained
Father wore the sherwani at her wedding — the ultimate vote of trust
Client 06

Rinku Stephen

India · Wore Auraya at Masai Mara, Kenya

The Story

Rinku Stephen shared a photo wearing her Auraya outfit — a vibrant yellow fringe co-ord set — and mentioned she was heading to the Masai Mara for a safari. Auraya offered to create a personalised lookbook for her trip, asking about destination temperature to style her correctly. Auraya, worn in the wild.

Rinku in yellow Auraya fringe outfit
The Conversation — As It Happened
Rinku
This is the outfit?
Auraya
Yes. Looking amazing. Now fringes are so much in
Auraya
Let me create a look book — if you can let me know the place, like temp etc
Rinku
Mostly Masai Mara — 10-15 deg in the mornings but will get to 20 by the time the safari is over.. so I'll be wearing a jacket on top..
Auraya
Okay done
Rinku
Thank you :)

Auraya, worn on safari in the Masai Mara.   That's how far we travel.

Key Outcomes
Auraya outfit worn internationally — Masai Mara, Kenya
Personalised lookbook offered for destination styling
Temperature and context considered for outfit guidance
Warm, personal post-purchase engagement